Your next potential client is currently asking AI for the best lawyer in your city. Are you showing up?

We’ll show you who they are finding.

Book a chat, and we’ll give you a 12-point visibility check covering your Google search rankings, Google Maps presence, and how AI recommends lawyers in your area. Free, no obligation, and yours to keep.

Get My 12-Point Visibility Check

13+ years in digital marketing  ·  Canadian-owned and operated since 2013  ·  +309% bookings for a BC family firm  ·  +125% leads for a Toronto litigation firm

AI Assistant
Right now
“Who’s the best lawyer near Singapore for my case?”
Here are the three firms I’d recommend:

1



✓ Recommended

2



✓ Recommended

3



✓ Recommended

?

Your firm
Not mentioned

Invisible

Three firms got the referral. Yours wasn’t one of them.
Illustrative example.

The shift


How Clients Choose a Lawyer Has Changed


They search online before making a call, compare quietly, and increasingly ask AI assistants. Over half of consumers have used or would consider using AI tools for legal questions, and many of those conversations end with “contact a lawyer” (Clio Legal Trends Report).

Two questions most managing partners have never checked:

 

Search

When someone searches for your exact practice area in your city, do you appear on page one?

 

AI recommendations

When someone asks ChatGPT or Gemini to recommend a lawyer near them, does it name your firm, or your top competitor?

We check. Firm by firm, search by search. Most firms are surprised by what we find.


What we check


The 12-Point Visibility Check


Five of the twelve, so you know what we look at:

01

Google page one

Are you ranking organically for high-intent client searches in your city?

02

Local map pack

Do you appear in the top 3 map results when someone needs help fast?

03

AI answers

What do ChatGPT, Gemini, and Google AI say when asked for a lawyer in your practice area? Is the information even accurate?

04

Who’s winning instead

The specific firms appearing in the spots you should own, by name.

05

Your brand name in ads

Whether local competitors are buying Google Ads on searches for your own firm.

Plus seven more

The rest cover your backlinks, practice area and location pages, mobile speed, and how easy your site makes it to contact you. We walk through all twelve on the call.

 

One firm per practice area per market

When we partner with a firm in your city, we don’t take on their competitors. Your playbook stays yours.


Results


What Happens When a Firm Fixes Its Visibility


Two firms, two practice areas, two provinces.

Case study

Illuma Family Law logo

Illuma Law
Vancouver family law boutique · Zero prior ad spend

+309%

Consultation bookings

+82%

Organic search traffic

“James and the team at 1UP have been very helpful during the launch of our start-up family law practice.”

Abby Pang
Principal and Founder, Illuma Family Law

Read the full Illuma Law case study →

Case study

Allan Rouben Barrister & Solicitor logo

Allan Rouben
Toronto litigation and appeals · Fifth year as a client

+125%

Monthly leads

-71%

Cost per lead

“The volume of calls and form submissions has improved steadily, and I have been very pleased with the responsiveness of their representatives.”

Allan Rouben
Barrister & Solicitor, Toronto

Read the full Allan Rouben case study →

Your visibility check

Book Your 12-Point Visibility Check

Tell us about your firm, then pick a time. We run all twelve checks before the call, so the thirty minutes is about your firm, not a generic report.

Enter your firm details


The process


How the 30-Minute Walkthrough Works


Who We Work With


Canadian law firms serving individuals and small businesses, 1 to 15 lawyers, established 3+ years. You don’t need active ad campaigns today, but you do need a realistic growth budget and the appetite to expand.

Who We Are


A Canadian agency based in BC, helping businesses grow online for over 13 years. We work with law firms across the country: measurement before money gets spent, reporting in consultations and signed clients, and full respect for Law Society advertising rules and your clients’ privacy.

Find Out Where Your Firm Is Invisible


Thirty minutes. Your firm’s actual results, not a generic report.