Your next guest is asking AI what to do in your destination. Are you showing up?

We’ll show you who they are finding.

Book a chat, and we’ll give you a 12-point visibility check covering your Google search rankings, Google Maps presence, and how AI recommends places to visit, stay and book in your area. Free, no obligation, and yours to keep.

Get My 12-Point Visibility Check

13+ years in digital marketing  ·  Canadian-owned and operated since 2013  ·  +452% revenue for a Vancouver tour operator  ·  +118% paid conversions for a BC destination

AI Assistant
Right now
“What are the best tours and attractions in the area right now?”
Here are the three I’d recommend:

1



✓ Recommended

2



✓ Recommended

3



✓ Recommended

?

Your business
Not mentioned

Invisible

Three brands got the recommendation. Yours wasn’t one of them.
Illustrative example.

The shift


How Travellers Choose Where to Go Has Changed


They research long before they book, compare quietly, and increasingly ask an AI assistant to plan the whole trip. A third of travellers say they are likely to use AI tools to help plan travel this year (IMG Travel Outlook Survey, 2026).

Two questions most owners and marketing directors have never checked:

 

Search

When someone searches for what you offer in your destination, do you appear on page one?

 

AI recommendations

When someone asks ChatGPT or Gemini what to do or where to stay in your area, does it name you, or your closest competitor?

We check. Query by query, platform by platform. Most travel brands are surprised by what we find.


What we check


The 12-Point Visibility Check


Five of the twelve, so you know what we look at:

01

Google page one

Are you ranking organically for high-intent trip-planning searches in your destination?

02

Local map pack

Do you appear in the top 3 map results when someone is deciding what to do today?

03

AI answers

What do ChatGPT, Gemini, and Google AI say when asked what to do, see and book in your destination? Is the information even accurate?

04

Who’s winning instead

The specific competitors, OTAs and “top things to do” listicles appearing in the spots you should own, by name.

05

Your brand name in ads

Whether competitors and OTAs are buying Google Ads on searches for your own brand name.

Plus seven more

The rest cover your backlinks, tour, room and attraction pages, mobile speed, and how easy your site makes it to book. We walk through all twelve on the call.

 

Tourism is not a side vertical for us

Rocky Mountaineer, Forbidden Vancouver, Discover Canada Tours, Orca Spirit Adventures, Tourism Kamloops, Tourism Sun Peaks, Wine Growers BC. We already know how a booking season behaves.


Results


What Happens When a Travel Brand Fixes Its Visibility


An operator and a destination, both in British Columbia.

Case study

Forbidden Vancouver logo

Forbidden Vancouver
Vancouver heritage walking tours · Long-term 1UP client

+452%

Revenue, December YoY

+200%

Purchases

“Our company has grown 8X larger in the time we’ve been working with 1UP.”

Will Woods
CEO, Forbidden Vancouver

Read the full Forbidden Vancouver case study →

Case study

Tourism Kamloops logo

Tourism Kamloops
BC destination marketing organization · Google Grants and paid media

+118%

Paid conversions

-79%

Cost per conversion

“The 1UP Digital Marketing team was able to help Tourism Kamloops stay top of mind as a safe travel destination during a rapidly evolving global pandemic.”

Jordan Fraser
Digital Marketing Specialist, Tourism Kamloops

Read the full Tourism Kamloops case study →

Your visibility check

Book Your 12-Point Visibility Check

Tell us about your business, then pick a time. We run all twelve checks before the call, so the thirty minutes is about your brand, not a generic report.

Enter your business details


The process


How the 30-Minute Walkthrough Works


Who We Work With


Canadian and US tour and activity operators, attractions, hotels and resorts, and destination marketing organizations, established 3+ years. You don’t need active ad campaigns today, but you do need a realistic growth budget and the appetite to fill more of your season.

Who We Are


A Canadian agency based in BC, helping businesses grow online for over 13 years. Travel and tourism has been at the core of our client roster since day one: measurement before money gets spent, reporting in bookings and revenue rather than impressions, and campaigns built around your real season instead of a generic calendar.

Find Out Where Your Travel Brand Is Invisible


Thirty minutes. Your own numbers, not a generic report.